A Brief Past of Aktia

2008:

·         Veritas Non-Life insurance merger work began

·         Market shares increased in every segment

·         A sponsor of Pidä Saaristo Siistinä Ry for years

2009:

·         Veritas Non-Life insurance merger

·         Aktia listed to Helsinki Stock Exchange

·         New websites

·         Strengthening the trademark

·         Aktia Dialogi concept

·         Mapping customers personal needs, financial situation, values à best products and services for the customer

2010:

·         Donations to Universities in Finland 10 000- 80 000€

·         In general a good year for Aktia

·         Renewal of their phone services

·         Concentrating “back office” tasks to certain areas àmore time for customers

2011:

·         Aktia Store in Espoo (more stores coming due to its great response)

·         Helsinki, Järvenpää and Loviisa

·         Customers get to choose were they would like to sit ( different spaces)

·         WLAN

·         Co-operation with Moomin

·         Right to use in marketing and different moomin products

·         Because of similar values

2012:

·         New internetservice (http://www.aktia.fi/static/vepa/markkinointi/videosivu/video_1280_fi.html)

·         More user friendly. Possibility to test the service?

·         Aktia Premium

·         Own investment adviser

·         Individual financial plan

·         Visa Gold card

·         Renewal of the intranet

·         3 new Aktia Stores (by the end of 2013: 10 offices)

Useful links and sources: 

     http://www.yrityskuvalehti.com/aktia-nakee-jokaisessa-asiakkaassaan-ihmisen/

http://www.aktia.fi/en/investors/investing-in-aktia
 http://www.aktia.fi/en/about-aktia/group-information/group-information

//Mikael H